Due to the health related uncertainty
regarding travel into and out of West Africa, the Exp Group has postponed the
long awaited 2014 Africa Experiential Marketing Summit to the first quarter of
2015.
In a press release signed by the Managing
Director of Exp Group, Mr. Wole Olagundoye, the leading experiential marketing
agency said, “we hope that our client and delegate understand the decision and
we look forward to welcoming them to the summit in early 2015. We thank our
sponsors and partners for buying into our vision to create a unique platform
for knowledge sharing and global best practices in Experiential Marketing.”
The agency however said they are
committed to ensure they maintain their standards with the summit next year and
clients who have made payment will be duly reimbursed.
Exp uses the African Experiential
Marketing Summit as a platform to drive thought leadership in activation,
sponsorship, events and digital marketing.
The
summit in the past has featured International renowned experiential methodology
strategists like the Founder of IXMA International Experiential Marketing
Association, Mr. Erik Hauser
and Executive Creative Director MDC Partners ‘The Arsenal USA Max
Lenderman.
It
has also featured notable speakers like the General Manager Marketing, First
Bank of Nigeria Limited Folake Ani-Mumuney,
the Marketing Director, Cadbury Nigeria Dele
Anifowose, Managing Director Towncriers Kayode Olagesin, Director and
Head of Promotions & Sponsored Assets, HNI & Enterprise Portfolio in
leading Telco Joshua Akinbanjo
amongst others.
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