Dana has been listed as one of the top 50 brands in Nigeria following its immense contribution to the nation’s economy. The emergence of Dana as one of the top 50 brands in Nigeria follows the outcome of the research findings and evaluation of notable brands by BrandNigeria Journal.
The
coordinator of the Top 50 Brands in Nigeria, Mr. Taiwo Oluboyede noted that as
Nigeria becomes a haven for foreign direct investment, there is need for
verifiable information about the top players in the economy to be made
available. He said that operating in the world stage requires a new line of
thinking as well as means of communication and engagement and the Top 50 Brands
in Nigeria has created a platform for companies to proactively engage their
target market for feedback.
Samuel
Ogbogoro, Head, Corporate Communications of Dana said that Dana is committed to
service as all the activities of all the companies within the group are geared
towards improving the well-being of the populace. “We are happy to be so
recognized as one of the top brands in Nigeria and our strategy is to
continuously reinvest in the economy”.
Dana
Group a has diverse range of strategically positioned subsidiaries that give
the group the flexibility and versatility to keep ahead of local competition.
With interest spanning across different sectors of the economy such as
automobile, steel, FMCG, pharmaceutical, aviation, as well as properties and
shipping services; the group continues to contribute to the national economy as
well as providing direct and indirect employment opportunities.
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